Beauhomme
Beauhomme is a digital destination for curated objects—vintage and collectible pieces that bring character, history, and design into everyday life. The collection is rooted in intentionality, from rare books and sculptural glassware to art prints and tabletop finds. It’s a brand shaped by taste, not trend, where each piece reflects a sense of presence, texture, and quiet luxury.
We partnered with Beauhomme to craft a visual identity and e-commerce experience that mirror the brand’s philosophy: editorial in feel, minimalist in structure, and deeply considered in tone. The result is a system that lets each object speak for itself—elevated, focused, and full of story.
Logo
The Beauhomme logo is intentionally minimal. Designed to sit back and let the objects take the lead, it speaks in calm, confident forms. The letterforms are clear and unembellished—timeless without feeling traditional. It’s a mark that supports the brand’s sensibility: thoughtful, restrained, and refined.
Colors
The color palette is neutral and architectural, with soft ivory, stone, graphite, and warm undertones that echo natural materials. These tones create a spacious, gallery-like atmosphere online, placing attention on form, shadow, and surface. The palette invites a slower pace, giving each piece the space it deserves.
Fonts
Typography is used with precision. A pared-back serif balances with a clean sans to echo Beauhomme’s blend of historical richness and modern restraint. Headlines feel editorial but grounded; body copy is warm, open, and quiet. The type system is there to support—not style—the story each object tells.
SYNE
Syne Mono
e-Commerce
The digital storefront is designed with intention and restraint. The layout is editorial, clean, and spacious—mirroring the way one might encounter objects in a well-composed room. Navigation is intuitive, the pace is unhurried, and the interface draws you into the story of each item. It’s a digital experience shaped by the values of good design: clarity, presence, and care.
