Simon 4 Texas
Simon 4 Texas is led by Simon Cardell, at the time, a dedicated candidate for the U.S. House of Representatives. Our mission was to craft a brand identity that strikes a balance between youthful energy and centrist values, ensuring it resonates with the diverse communities of Northeast Texas. By blending modern design elements with a grounded, approachable aesthetic, we aimed to reflect Simon’s commitment to progress, unity, and practical solutions that speak to voters from all walks of life.
Logo
The essence of the past meets the pulse of the present. We aimed to design a logo that not only reminisces the vibrant eras of the 70s and 80s but also embodies modern sophistication.
Colors
Beauhomme's brand identity is grounded in deep, earthy tones, evoking warmth, stability, and authenticity. Rich hues of terracotta, olive, walnut, and ocean create a sense of connection to nature, while muted undertones add a timeless sophistication. This palette embodies a balance of strength and elegance, making a lasting impression with every touchpoint.
Fonts
We created a captivating online destination that embodies the new brand ethos. Its clean minimalist design puts the products front and center, allowing their quality to shine without distraction. The newly intuitive navigation guides site visitors through each page effortlessly, while engaging visuals attract interest and encourage exploration.
Omnes
Website
We opted for a clean and minimalist approach to the landing page design, thoughtfully evoking a sense of discovery within the two options. What timeless gem will you uncover today? Which captivating article will ignite and inspire your creativity?
